For founders building better bike products
Build the bike product you wish existed. Together.
Gritworks is an online community for founders, riders, makers, and product people turning ideas into real bike products. Find practical feedback, momentum, and people who understand what it takes to launch in the cycling world.

Gritworks Founding Community
Built together
From wherever you are
Is Gritworks for you?
If you are building a physical product for mountain biking or cycling, or are seriously thinking about it, you are in the right place.
You notice product problems every time you ride, race, repair, travel, or spend time on a bike.
You have an idea, sketch, prototype, side project, or early product that needs momentum.
You are navigating product development, testing, manufacturing, branding, customer feedback, or launch.
You want practical feedback from people who understand bike products, not generic startup advice.
You want to build alongside riders, makers, engineers, designers, and founders in the cycling world.
You are ready to make steady progress, whether you are building alongside a job, family, riding, or an existing business.
More momentum. Less building alone.
Launching a physical bike product can be isolating. Gritworks connects you with people who have faced the same technical, commercial, and creative challenges. They are willing to help you move forward.
Bike-product perspective
Share your idea with people who understand physical products, riders, and the realities of the cycling market.
Feedback when it matters
Get useful eyes on your concept, prototype, positioning, customer problem, or launch plan.
Accountability and momentum
Set a direction, make progress visible, and keep moving when the next step feels unclear.
Practical knowledge sharing
Learn from real founder experiences across prototyping, testing, manufacturing, sourcing, pricing, branding, and selling.
Relevant connections
Meet riders, mechanics, makers, engineers, designers, operators, and founders building in the bike world.
Build in public
Share wins, questions, experiments, and setbacks with people who want to see better bike products exist.
From stuck to shipping
There is no fixed path. Gritworks is a community founders can return to through the real, non-linear work of building and launching a bike product.
Clarify the problem
Get clear on the rider, the pain point, and why your bike product deserves to exist.
Make it real
Move from sketches and assumptions toward prototypes, testing, and evidence.
Learn in public
Share what you are trying, ask for feedback, and learn from people working through similar challenges.
Launch and iterate
Build the story, channels, confidence, and next steps needed to put your product in front of real riders.
Born in Queenstown. Built for wherever you are.

Gritworks is based in Queenstown, New Zealand. It is a place shaped by big terrain, passionate riders, and people who care deeply about the gear they rely on.
That environment informs how we think: build useful things, test assumptions in the real world, learn quickly, and keep improving. The community is online, so founders can take part from wherever they are building.
Queenstown, New Zealand · Connected globally

Start at the beginning
We are bringing together the first group of founders building better bike products. Join the Gritworks Founding Community to get early access, help shape what Gritworks becomes, and hear first when new member conversations, resources, and opportunities open up.
Early access
Be among the first bike-product founders invited as the community opens.
Help shape it
Tell us what would make a practical community genuinely valuable to your product journey.
Stay connected
Get updates, founder stories, useful resources, and invitations as Gritworks develops.
Frequently asked questions
A few answers about the Gritworks Founding Community.
Join the Gritworks Founding Community
Tell us a little about what you are building. We are bringing together the first group of people working on better bike products.
Not building a product yet?
Stay in the loop
Get occasional updates on future Gritworks products, bike-founder stories, resources, events, and opportunities.